Sony 98", 4K HDR (3840x2160), 18/7, BRAVIA 4K HDR Full Array LED Display with Google TV and 3yrs PrimeSupport
FEATURES
Stunning brightness, astonishing contrast, epic viewing
Our stunning 98″ X90L 4K Full Array LED, with the Cognitive Processor XR, delivers realistic depth and intense contrast on an incredibly expansive screen. A new local dimming structure brings vivid scenes to life. What you hear matches what you see with Acoustic Multi Audio, and you can enjoy peace of mind with our 3-year PrimeSupport service included as standard.
Intense contrast, perceive depth
Lose yourself in images rich with contrast and real depth. With a Full Array LED display. A newly designed local dimming structure, powered by the Cognitive Processor XR™, brings scenes to vivid life.
Boosted contrast. Amplified depth.
XR Contrast Booster precisely balances light across the screen, adjusting brightness for higher peaks of glare and deeper blacks in shadow. Peak brightness is higher than ever for sublime depth and detail.
Conventional Edge LED Backlight
Struggles with deep blacks and bright lights.
A row of LEDs has to try and balance light across the whole image. Dark parts not so dark, bright parts not so bright, increased chance of blooming.
Full Array LED Backlight
Brighter highlights, deeper blacks.
The intensity of LEDs can be adjusted depending on the scene. Light where light is needed, dark where darkness is needed.
Cognitive Processor XR™
The world’s first picture processor with cognitive intelligence understands how humans actually see the world. This 100″ BRAVIA with Cognitive Processor XR™ delivers a completely new viewing experience that immerses you even deeper in the scene.
Wide colour volume, to see every shade and hue
Over a billion colours reproduced with the subtle differences that appear in the real world. Powered by the Cognitive Processor XR™, our Full Array LED with XR Triluminos Pro™ delivers natural shades in every detail.
Synchronised. Audio and picture harmony.
Hear audio directly from the screen, perfectly synchronised with the action. The Cognitive Processor XR™ transforms any sound into an immersive experience, thanks to more precise sound positioning.
What you hear matches what you see
With Acoustic Multi-Audio™, sound seems to come from the right place in the scene, with visuals perfectly matched, thanks to tweeters discreetly positioned behind the screen. Much more immersive than conventional TVs, where sound comes from the bottom of the screen.
What you want to watch in one place
Browse over 700,000 movies and TV episodes from your streaming services, all in one place and organised into topics and genres based on your interests.
One Slate. Minimalist. Immersive.
Our minimalist One Slate design fuses screen and bezel into a single pane, minimising noise and optimising the viewing experience.
Crafted from stunningly thin aluminium, this high-quality design focuses your eye on what’s important: the picture.
Designed with eco-friendly features
BRAVIA™ combines high audio and picture quality and also cares about initiatives that help reduce environmental impact, such as enabling the user to reduce energy consumption with the new TV ECO Dashboard app, reducing the overall use of virgin plastic in the TV chassis by approximately 60%, and reducing packaging size by 15% and total weight by 12%.
All Eco settings in one place
The ECO Dashboard brings all ECO settings together in one place, making it easy to change them individually or all at once.
Added peace of mind
Additionally, you can have added peace of mind with the standard 3-year PrimeSupport Professional service package, with access to our Elite Helpdesk for technical support, present throughout the EU, with advanced product replacement managed by local partners, on-site where possible. You can also extend your service agreement for another 2 years
SPECIFICATIONS
- TV System (Analog): B/G,D/K
- Tuner Channel Coverage (Analog): 45.25MHz-863.25MHz(Depend on country selection)
- TV System (Digital Terrestrial): DVB-T/T2
- Tuner Channel Coverage (Digital Terrestrial): VHF/UHF(Depend on country selection)
- TV System (Digital Cable): DVB-C
- Tuner Channel Coverage (Digital Cable): VHF/UHF/cable(Depend on country selection)
- TV System (Digital Sat): DVB-S/S2
- Tuner Channel Coverage (Digital Sat): Intermediate Frequency 950-2150MHz
- Number of Tuners (Terrestrial/Cable): 2(Digital)/1(Analog)
- Number of Tuners (Sat): 2
- Color System: PAL/SECAM/NTSC3.58(Video only)/NTSC4.43(Video only)
- CI+: Yes
- Color Space: sRGB/BT709,BT2020,AdobeRGB,DCI
- Operating System: Android 10
- On-board Storage (GB): 32GB
- Screen Size (inch, measured diagonally): 98"(97.5")
- Screen Size for WEB(diagonal, cm, integer or 1st decimal): 248 cm
- Backlight type: Direct(Full Array LED)
- Display resolution (H x V, pixels): 3840 x 2160
- Viewing Angle (Right/Left): 178(89/89) degree
- Viewing Angle (Up/Down): 178(89/89) degree
- Display Resolution: QFHD
- Aspect Ratio: 16:9
- Channel: 2ch
- Audio Power Output: 10W + 10W + 10W + 10W
- Speaker Position: Down Firing + Side Back
- Bass/Treble/Balance: Balance
- Speaker Type: Acoustic Multi-Audio
- Speaker Configuration: Full Range (Bass Reflex) x 2, Tweeter x 2
- Digital audio out (Optical) format: Two channel linear PCM: 48kHz 16bits, Dolby Audio, DTS(Pass through mode only)
- Control Menu: Yes
- ECO Dashboard: Yes
- Apple AirPlay: Yes
- Apple HomeKit: Yes
- Home Network Feature: Home Network Client, Home Network Renderer
- Wi-Fi Direct: Yes
- Wi-Fi Certified: Yes
- Screen mirroring(Miracast™): Yes (only for B2B purpose)
- Video & TV SideView (iOS/Android): Yes
- Related Info: Yes (UK, Ireland, Netherlands, Belgium, Luxembourg, France, Italy, Germany, Austria, Switzerland, Spain, Poland, Czech, Russia, Finland, Denmark, Sweden, Norway, Slovakia)
- Wi-Fi Standard: a/b/g/n/ac
- Wi-Fi Frequency: 2.4GHz/5GHz(for Wi-Fi Direct: 2.4GHz Only)
- Internet Browser: Yes
- Codec for Home Network: MPEG1:MPEG1/MPEG2PS:MPEG2/MPEG2TS(HDV,AVCHD):MPEG2,AVC/MP4(XAVC S):AVC,MPEG4,HEVC/AVI:Xvid,MotionJpeg/ASF(WMV):VC1/MOV:AVC,MPEG4,MotionJpeg/MKV:Xvid,AVC,MPEG4,VP8.HEVC/WEBM:VP9/3GPP:MPEG4,AVC/MP3/ASF(WMA)/LPCM/WAV/MP4AAC/FLAC/JPEG,WEBM:VP9/AC4/ogg/AAC/ARW(Screen nail only)
- Wireless LAN: Integrated
- HDMI Signal: 4096x2160p(24,50,60Hz), 3840x2160p(24,25,30,50,60,100,120Hz)*2 , 1080p(24,30,50,60,100,120Hz), 1080i(50,60Hz), 720p(24,30,50,60Hz), 576p, 480p *2 100Hz and 120Hz is supported by HDMI IN 3 and IN 4
- HDCP: HDCP2.3(for HDMI1/2/3/4)
- Bluetooth profile support: Version 4.2,HID/HOGP/SPP/A2DP/AVRCP
- 4K 60P High-Quality formats: HDMI IN1, IN2 ports for 4K(up to 18Gbps) signal, HDMI IN3, IN4 port for 4K(up to 48Gbps) signal
- AC Power Input: C18 INLET (BOTTOM)
- RF (Terrestrial/Cable) Connection Input(s): 1(Side)
- IF (Satellite) Input(s): 2(Side)
- Composite Video Input(s): Hybrid w/S-Center Speaker Input x1(Side, Mini jack)
- HDMI inputs total: 4(4Side)
- Analog Audio Input(s) (Total): 1(Side Analog Conversion)
- Digital Audio Output(s): 1(Side)
- USB ports: 2(Side)
- Ethernet inputs: 1(Side)
- PCMCIA Slot(s): 1(Top)
- HDMI PC Input Format: 640x480(31.5kHz,60Hz), 800x600(37.9kHz,60Hz), 1024x768(48.4kHz,60Hz), 1280x1024(64.0kHz,60Hz), 1152x864(67.5kHz,75Hz), 1600x900(55.9kHz,60Hz), 1680x1050(65.3kHz,60Hz), 1920x1080(67.5kHz,60Hz), 3840x2160p(30Hz), 3840x2160p(60Hz, 8bits)
TV System
Display Specs
Audio Specs
Network Features
Inputs and Outputs
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About Sony
Sony is a Japanese technology giant with a significant presence in the professional audio sector, offering studio headphones, microphones, wireless systems, portable recorders, and top-tier broadcast solutions. The MDR-7506 series headphones have become a global standard in recording studios and audio-video production. Sony combines technological innovation, reliability, and exceptional sound quality in every product destined for the professional market. On musicdelivery.net, you'll find professional Sony headphones, microphones, wireless audio systems, and accessories for sound engineers, producers, broadcasters, and musicians seeking premium quality equipment for monitoring, recording, and audio production in the studio and live.
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Shipments
Shipments
We ship throughout Italy and the European Union via selected express courier partners. All orders travel in special reinforced packaging and are covered by 100% included insurance to fully protect the value and integrity of professional equipment during transport.
Returns and refunds
Returns and refunds
You can request a return within 14 days of receiving the order. As these are professional hardware and devices, items must be returned completely intact, unused, unactivated, and sealed in their original packaging, complete with all accessories and manuals.
Frequently Asked Questions
Can't find the answer you're looking for? Our team of specialists is at your disposal for configurations or technical questions.
What are your shipping and delivery times?
What are your shipping and delivery times?
Orders are processed within 24/48 business hours. Delivery is made by insured express courier to guarantee maximum protection and safety even for the most delicate and expensive equipment.
Are the products covered by an official warranty?
Are the products covered by an official warranty?
Yes, all products are 100% original and covered by the official 24-month manufacturer's warranty. In addition, our technical department offers free after-sales support to assist you with the initial setup of your system.
How does the right of withdrawal work?
How does the right of withdrawal work?
If the hardware does not meet your expectations, you can return it within 14 days of receipt. The product must be returned intact, unused, and sealed in its original packaging, complete with all accessories and manuals.
What does it mean if a product is "Available on order"?
What does it mean if a product is "Available on order"?
Some complex professional audio systems or lighting equipment are ordered directly from official distributors based on customer requests. You can proceed with the purchase as normal and our team will immediately inform you of the exact arrival times at our warehouses.

